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Communicate. Act. Make a Difference.
The Campaign was the first public education program on crime prevention in the country. It is designed to stimulate community involvement and generate confidence in comprehensive crime prevention activities.  
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Football Internet Safety McGruff's Bully Prevention Hotline
Football Internet Safety McGruff the Crime Dog® Takes a Bite Out of Bullying.
The "Football" spot encourages teens to volunteer in their communities by using something they enjoy. "Football" is a component of the United for a Stronger America campaign, encouraging teens to "do what you do best" and help keep America Strong.
These Internet Safety print ads help kids learn how to surf the net safely.
McGruff has a new commercial to encourage children who witness bullying to take action and stop bullies without confronting them. The ad campaign includes McGruff anti-bullying trading cards that reinforce the message "Friendship beats bullies every time."
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McGruff Plays Ball With the Majors!
McGruff and six of Major League Baseball's top players join forces to disseminate free trading cards with prevention and safety information for children. Through a partnership with the National Crime Prevention Council (NCPC), Major League Baseball Players Association (MLBPA), Topps, and the Plowshare Group the players, New York Yankee's Derek Jeter, Boston Red Sox's Nomar Garciaparra, Chicago Cubs' Sammy Sosa, Seattle Mariner's Ichiro Suzuki, St. Louis Cardinal's Alex Pujols, and Toronto Blue Jays' Carlos Delgado, all lend their support to issues from Internet Safety to volunteering.

The National Crime Prevention Council
McGruff the Crime Dog® and Take A Bite Out Of Crime® are registered marks of the National Crime Prevention Council, which manages the work of the National Citiizens' Crime Prevention Campaign.