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Newspaper and Magazine Public Service Announcements

More about McGruff(r) 'ToonsMcGruff® 'Toons - Tips for Parents (adult)

McGruff ’Toons®-Tips for Parents are crime prevention and educational cartoons adapted especially for the growing Hispanic population in the United States. They use humor to educate adults about ways they can help Hispanic/Latino children deal with the toughest issues they face-bullies, conflict, gun violence, and drugs.

The series of eight cartoons, featuring McGruff the Crime Dog® and his nephew Scruff®, increases adult awareness about these issues. But more than just raise awareness, the cartoons give adults clear, concise advice and information about proven ways to help children prevent and cope with crime-related situations. [more about McGruff® 'toons]

consejos de McGruff(r)Consejos de McGruff® - para los Padres (adulto)

Consejos de McGruff® - para los Padres son historietas educacionales que ayudan a prevenir la delincuencia adaptadas especialmente para la creciente población hispana de los Estados Unidos. Las historietas contienen humor para enseñar a los adultos distintas formas que pueden utilizar para ayudar a los niños hispanos/latinos a manejar los difíciles temas que enfrentan - hostigadores, conflictos, violencia relacionada con armas y drogas.

La serie de ocho historietas cómicas, presentadas por McGruff the Crime Dog® y su sobrino Scruff®, aumenta la toma de conciencia de los adultos sobre estos temas. Además de concientizar, brindan claridad, consejos concisos e información sobre formas validadas que ayudan a niños a prevenir y hacer frente a situaciones relacionadas con el crimen. [consejos de McGruff®]

Investing in Youth for a Safer Future (teen)

Investing in Youth for a Safer Futurewhat do you want to be labeled as?(Series 2): What Do You Want to be Labeled As? — These print PSAs are styled after popular clothing and apparel ads. The ads are about getting involved in your community, neighborhood, or school, not because it's fun, but because it's cool. [See the print ads][more about the investing in youth campaign]

Investing in Youth for a Safer Futurecrackheads kicked out by kids like me (Series 1): Everybody Loves to Trash Teenagers, Right? — Encourages teens to become involved in community service. Asks the question" Everybody loves to trash teenagers, right?" and challenges teens to prove adults wrong by doing something right. [See the print ads][more about the investing in youth campaign]

Investing in Youth for a Safer Future (adult)

Investing inher universe is about to explode with possibilities Youth for a Safer Future — Also available in Spanish: Shows adults how they can invest in programs and activities that make youth and communities safer and help youth in trouble turn their lives around.[See the print ads][more about the investing in youth campaign]

Stop Hate Crime (adult)

Stop Hate Crime: this anti-hate PSA is a response to post-September 11 assaults and discrimination against innocent groups and individuals. [See the print ad (pdf, 61 kb — get the free reader from Adobe)][more about the stop hate campaign]

Public Service Announcements are available for:

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The National Citizens' Crime Prevention Campaign is managed by the National Crime Prevention Council in partnership with the Crime Prevention Coalition of America, US Department of Justice, and the Ad Council.

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